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Me & My Sister’s Tips on Fundraising for Charity Walks

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This post is a complement to a podcast episode of Social Entrepreneur with Nathan A. Webster, of which I am a monthly contributor. To listen to the episode related to this topic, click here.

It’s time to get personal. And introduce you to someone very important: my sister Tomasine.

I was diagnosed with relapsing-remitting multiple sclerosis (MS) in 2010. I didn’t know anything about it or anyone who had it, so it was a confusing time for me. So I turned to a nonprofit organization for help: the National MS Society.

At the same time, my sister was living across California, and she and my mom wanted to help. They googled walks that benefit MS causes and found Walk MS Silicon Valley, a 1K or 5K walk designed for people with all sorts of abilities – and TEAM CHAPIN was born.

Tomasine and I want to share with you some of our experiences in fundraising for a charity walk – because we’ve learned a lot, raising more than $50,000 over eight years (shout out to our other TEAM CHAPIN members!!). And we know it’s a very common way to raise money for some very important causes out there.

Tomasine is our team captain, coordinating our members and handling team logistics. Our team is made up of family, friends, and others we’ve met who are impacted by the cause. While we are grateful for all levels of involvement, we look for a few key things in a member of our fundraising team.

Desired traits in a team member include:

  • Being comfortable asking for money from their networks
  • Being committed to raising at least the minimum amount required to get a t-shirt (for Walk MS Silicon Valley, that is $100) – it helps create community at the walk
  • Having excitement for the cause – you can walk, be a virtual walker, or just come to the event and spend time with us
  • Being willing to help out at and/or attend team fundraisers
  • Being creative in how they fundraise

At the end of the day, the job of a team member is to raise money. Here are some tips of how we have been successful in asking for money.

  • It sounds simple, but our most successful way to raise money is emailing family and friends, and announcing on Facebook. As we’ve talked about before, it’s very important to share a personal story with this.
  • Don’t forget to remind your donors about checking with their employer to see if they match donations.
  • Team fundraisers have been successful as well. One or two people will spearhead, and others will help with logistics & getting people there. We always share personal stories and information about MS at these events. Our successful events have included: Cupcakes & Gear for a Cure, U-Jam for a Cure, the MS Awareness Challenge, and garage sales.

And of course, we’d be nowhere in our fundraising over the years without saying thank you. A couple of tips for saying thank you that we’ve done:

  • Immediate thanks is always appreciated. I like to do a thank you on Facebook, so that our mutual friends also see and are reminded if they want to donate. If they request to be anonymous or aren’t on Facebook, I send an email.
  • Speaking of Facebook, we’ve also had a team member post fun thank you videos on Facebook, which was very effective.
  • Tomasine always coordinates a post-walk thank you card that is sent to all donors, and includes photos of the team on the walk and another personal message.

We hope that these personal anecdotes help you with your fundraising for any charity walks or runs you participate in. And if our story has inspired you, you can check out the TEAM CHAPIN fundraising page for Walk MS Silicon Valley 2018 (which is happening April 14) at bit.ly/teamchapin2018. Thank you!

-N.C.

A Reminder to Never Stop Learning

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You know I always like to stay up to date with the latest and greatest goings on in the nonprofit sector… and that includes listening to podcasts related to the sector. One of these days I’ll post a roundup of all of my favorites (including the one I was recently a guest on!), but recently something special happened for one of them.

Tony Martignetti Nonprofit Radio just celebrated its 350th episode! Tony has put out an hour-long podcast every Friday for the past seven years. Amazing! If you’ve never listened before, I encourage you to tune in (Fridays at 10:00am PST) or subscribe and get the episodes straight to your phone. He always has really interesting guests, along with the regulars that he consults with, and talks through important issues for the sector.

I couldn’t let this momentous occasion go by without a congratulatory tweet, so I did one, making sure to include the episode’s special hashtag, #NonprofitRadio350. That tweet entered me to win one of their excellent prizes, and guess what?

I won the grand prize!

To my delight, because of the generosity of one of the podcast’s sponsors Pursuant, I won entrance into Gail Perry’s fundraising webinar series Create an Epic Year-End Fundraising Campaign, including seven sessions with some of the world’s top fundraising experts. While I have (a few!) years of fundraising under my belt, I will never stop learning more about fundraising best practices and how I might be able to jazz up my portfolio, so I’m just thrilled for this opportunity.

I want to say thank you to Pursuant and congratulations to Tony on such an amazing milestone! And encourage you all to subscribe to his podcast – it’s one of my favorites!

I’ll just be over here learning… 🙂

-N.C.

I’m On a Podcast!

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I’m very excited to share that I was recently interviewed as a guest on a podcast about social entrepreneurship! Check out the recording here. I had a great time chatting with Nathan about fundraising, the nonprofit sector, and other career hacks on his show, Social Entrepreneur with Nathan A. Webster.

Being on the podcast was a wonderful experience because it allowed me to reflect on some of the key moments of my life that have led me to where I am today. I got to share about how my mom shaped my approach to helping others. I talked about my experience interning at San Diego Grantmakers when I was in college, which opened my eyes to the path of fundraising for nonprofits. And I got to share the importance of one on one networking for long term success – that’s been such a huge part of my journey!

In addition to chatting about my path, it was fun to share tips I’ve learned along the way (resources I tap into and how I achieve my goals), my tendency according to Gretchen Rubin (I’m an obliger!), and even my love of The Real Housewives.

Take a listen and please share with anyone you think might benefit from what we chat about!

-N.C.

Celebrating Six Years of Blogging & the Next Chapter for Nonprofit Chapin

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I’ve been waiting to write this blog post for months. I’ve been waiting to make these career decisions for even longer. And today, on the sixth anniversary of this blog, I am ready to share what I’ve been thinking about for so long – my plans for the future.

Over my eleven years of working in fundraising and marketing for nonprofits I have learned so much. I’ve learned about the joys and the challenges of working in nonprofits, that there is always work to be done, and that at the end of the day, the work changes lives.

I’ve also learned to key in on the elements of work that I enjoy and that I’m really good at.

  • I have eleven years of experience of working in various roles in development teams, and have a real knack for thinking about efficient operations. I know how to effectively manage direct mail appeals, put together major gifts programs, write and report on grants, put on a gala, or maintain a donor database.
  • I love thinking about how teams work and supervising staff. Empowering nonprofit staff to do their best work – while taking care of themselves and their needs – is a real passion of mine.
  • I love working in periods of change and transition – I like thinking on my feet and introducing new solutions to problems. And I have a knack for being a calming force during a time of chaos.
  • I’d like to work with a greater variety of nonprofits. Ever since I got my Masters in Nonprofit Administration, I’ve been craving the ability to use the breadth of knowledge I received with a wide range of organizations.
  • I want more flexibility with my time. I’ve realized that when I work constantly, I get in a zone and more quickly burn out, not doing my best work. I want a better balance so that I can do better work.

I’ve taken a lot of time to think about all of this, and had a bunch of informational interviews with people who have worked in development for a long time, and have landed on my next career move:

I’m looking to move into interim development director work.

I’ll help manage your development team, ensure your daily operations are taken care of and that money is raised, and even evaluate your current development program and make some recommendations. I’ll help during your search, help make a smooth transition to your permanent development director and then leave you to succeed.

With the constant state of turnover that many nonprofits find themselves in with this key position, I hope to fill a real need. Just because you’re between development directors doesn’t mean you have to put additional pressure on your current team or redirect someone else’s time. I can come in and help make sure everything runs smoothly.

My last full time day with my current employer is April 7. After some time off, I’ll be looking for jobs like this. If you hear of anyone who might need something like this, please think of me! I’ll be relying on my community of support – and that certainly includes you – to get me plugged in where I need to me. Many thanks in advance!!

-N.C.

Be Mindful of Your Vibes

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In the nonprofit sector, we’re all working like crazy. Sometimes I get to the end of the day and think, what did I accomplish today?? Of course, the actual answer to that is a bunch of stuff, but sometimes the time just flies by. And before you know it, it’s time to go.

We’re all working at 110%. Which is why it’s super important to be mindful of how we talk about that fact. It can be easy to default to complaints:

“I worked 12 hours yesterday, and 11 the day before. This is too much! I just have so much work to do. I’m exhausted and by the time I get home, I don’t want to spend time with my family, I just want to go to sleep. Also, I just gave my first born baby to my boss!”

OK, that last complaint went too far, but you get the picture. And I’m not downplaying the work that anyone is putting in. But I am saying that the way we frame the hard work we are doing makes a difference. It’s very likely that someone heard that venting session and thought to themselves,

“Well gosh. I only worked nine hours yesterday and a measly eight hours the day before! I feel bad, my colleague is working her butt off and I’m sitting around eating bonbons. I’d better work longer hours and put in more time!”

Unfortunately, it doesn’t work that way. Your colleague working longer days does not mean that your day will be any shorter. In fact, it will probably just make the mood more miserable, since everybody will be stressed out. Instead, I’d recommend framing your feelings this way:

“Because of the board meeting yesterday, I worked a pretty long day. Sometimes things like that happen. I’m planning to leave early tomorrow to make up that time.”

Boom. No additional explaining, no apologizing for leaving early. Of course, you might want to frame this as a question if you’re talking to your boss. But if it’s a colleague, just leave it at that. It’s no one else’s business if you’re working more than eight hours a day. I’d argue that it’s usually something within your control. So, keep it to yourself. And be mindful of your vibes. They really make a difference.

-N.C.

Sharing a Great Post: You Are Not Your Job

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I love this post: You Are Not Your Job on 99u.com. For us ambitious and passionate millennials, we’re working our hardest to get that dream job or contribute to that amazing nonprofit. We go to networking events and one of the first questions we hear: what do you do? I fall into this trap as much as the next girl, so often asking that. Inevitably, we get caught in a cycle of pressure.

Answering this question is especially tough when you work for a nonprofit. How many times have you heard “you get paid for that?” or see those sad eyes that say, “aw, you’re never going to move out of your parents’ house.” Since there are a lot of misconceptions about the nonprofit sector, there are a lot of misconceptions when you answer that question.

When you get those sad eyes looking at you, don’t fret! You are not alone. Read this article and remember that what others think of your job does not define you. Even more than that, what you do doesn’t define you. Although we all spend a bunch of time at work, it doesn’t mean it needs to represent who you are. If you get reprimanded at work, it’s not because you’re a bad person. Your job is only one part of you – not all of you.

“The more we can see each other in all of our humanity, the more we can honor each other for what we really are and what life is actually about. We are people first. We are not our jobs.”

-N.C.

Care Less & Achieve More at Work

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I recently came across this post and found it fascinating: Want to Be Happy at Work? Care Less About It by Kelly O’Laughlin on Quiet Revolution. Whether or not you’re an introvert, you will likely relate to this post if you’re a hard-working Millennial working at a nonprofit. So many of us are working our hearts out for our clients and for the benefits of others, and unfortunately the term “nonprofit burnout” is not one that’s foreign to us.

I was hesitant to completely buy in to the post until she compared my 80% effort to others’ 100%… and then I got it. By not giving my all 100% of the time, I am recognizing that I am not perfect and cannot solve all of the world’s problems all by myself. It’s a moment of remembering my last post, Be An Average Nonprofit Unicorn. This quote specifically resonated with me:

“Putting in slightly less effort in times of high stress doesn’t mean you don’t care about your job; it means you care about yourself more.”

Let’s remember to focus on self-love and self-care first and foremost. Because we can only show up to take care of others after we have shown up to take care of ourselves.

-N.C.

Be An Average Nonprofit Unicorn

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I absolutely LOVE this post, Mediocrity Starts with ME (humor) by Vu Le on Blue Avocado, a fantastic online magazine for the nonprofit sector. Although the post is six months old, I think it will (unfortunately) be one of those timeless posts that will always ring true. Through his witty and dry sense of humor, Vu asks us to take a breath, take a look around, and… take a nap. Chill out for a minute!

As nonprofit staffers, we are fully committed to the missions of the organizations we work for. We are working tirelessly to make the world a better place for our clients and our peers. We work long hours and pour our heart and soul into our work. All that is great – until we burn out. Vu poignantly and emphatically encourages us to give ourselves a break. Although we all strive for perfection in our jobs, doing our best is and should be good enough. We can’t all be the Jane of all trades to everyone – and we shouldn’t expect ourselves to be. Calm down and know that you, doing your best, is enough! You are a nonprofit unicorn!

To quote Vu:

The Nonprofit Unicorn’s Mantra

“I am a nonprofit unicorn.
I try each day to make the world better.
I am good at some stuff, and I suck at some stuff, and that’s OK.
There’s way more crap than I can possibly do on any given day.
On some days I am more productive than on other days, and that’s OK.
I know sometimes there are things that I certainly could have done better.
I know that I can’t make everyone happy or spend as much time as I could on everyone.
I know there’s a bunch of crap I don’t know.
Sometimes I make mistakes, and that’s OK.
I will try my best to learn and to improve, but I’ll also give myself a break.
I will be as thoughtful and understanding with myself as I am with my clients and with my coworkers.
I am an awesome and sexy nonprofit unicorn.”

Couldn’t have said it better myself!

-N.C.

Shame in the Nonprofit Sector

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I just finished reading I Thought It Was Just Me (but it isn’t) by Brene Brown and I couldn’t help but think about the ways we should translate Brene’s ideas into the nonprofit sector. The book’s core is about shame – the ways it effects people, how it manifests in one’s actions, and how we can better address it as a society. Shame is not an easy topic to talk about, but that just proves how important it is.

In the nonprofit sector, emotions run high and resilience can become tough. We are all working our hardest to do the best work we can, and sometimes, we can let our frustration get the best of us and lash out on others. This is a defense mechanism – in our minds, by shaming someone else we are somehow lifting ourselves – but something that we should all pay closer attention to. A little bit of compassion can go a long way in the workplace, and will ultimately allow us all to do our best work in a supportive environment.

Brene’s work is very interesting and I encourage you to take a look and consider how shame plays a role in your life. Because the more self aware we are, the better work we can do.

-N.C.

Singing Praises for the 2014 Gates Annual Letter

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Bill and Melinda Gates published their 2014 Gates Annual Letter last month and it’s a great read. They dive deep into three myths they believe block progress for the poor – poor countries are doomed to stay poor, foreign aid is a big waste, and saving lives leads to overpopulation. I’ll let you read the letter on your own – it has some thought-provoking, insightful content – but the letter’s content isn’t what I want to focus on.

I applaud the Gates’ for not only the important work they are doing with their foundation, but for the way they present it. They are passionate about certain issues and they bring them to the forefront of their communication. And, the world is listening to them. Our society has deemed them as worthy for us to listen to, because of their background, money, or otherwise. The Gates’ have a platform to use to advance whatever they would like to (or not at all), and they have chosen the work they do with their foundation as the work to shout about.

Not only do I like the fact the Gates’ do great work and talk about their great work, I appreciate the way they talk about the issues they are working to solve and the cross-sector work they represent. They don’t put types of people (or types of sectors) in a box or category, siloed and helpless. They talk about the issues and tell everyone there is work to be done. Whether you’re a nonprofit, for profit, or government, there is poverty in the world and it must be eradicated.

I encourage you to take a look at the 2014 Gates Annual Letter. Don’t worry about reading the entire thing for content (unless of course you’re curious about it), but pay attention to the tone of the letter and the way they are communicating. We need many more public figures to talk about issues that we can, and should, all be working on. Whether or not they wanted it, they have immense responsibility to address important issues.

-N.C.