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My Big Dream for 2013: The Nonprofit Version

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I’m participating in the Nonprofit Blog Carnival this month. The prompt is what’s your big dream for 2013?

My big dream is much bigger than something that can be accomplished in the next year, but it’s something I hold very dear to my heart, and something I hope to advance in a big way in 2013, the last year before I get my Masters in Nonprofit Administration. I hope to advance the presence of the nonprofit sector in the public eye, and improve its reputation in all ways.

As much as I wish to believe everyone knows and loves the nonprofit sector as much as I do, that’s simply not the case. The public has a very small and often skewed perspective of what the nonprofit sector is. If it isn’t bleeding heart activists or starving children on television, it’s scandalous organizations that do things like Kony 2012 or stop funding Planned Parenthood. Unfortunately, like most things, people only hear about nonprofits when something out of the ordinary happens.

And for most nonprofits, ordinary is beautiful. Ordinary means uplifting people out of poverty, teaching children, caring for the sick, spreading awareness about being environmentally friendly, finding animals homes, and the list goes on and on. Spectacular things are happening every day. But people just don’t know about it.

And we know that people would care to know, because we know that the vast marjority of people give donations. Often, they are giving with blind faith, without knowing fully what the nonprofit is doing for the community. If they knew more, perhaps their involvement would grow.

It’s no one’s fault that the public isn’t fully aware of the sector. It just means that those of us who are its biggest champions have some work to do. We have to talk about our job more at parties, have open conversations with our friends about the organizations we know about, and continue to blog and speak about the sector. It’s a big job, but I know we can do it.

My big dream for 2013 and beyond is that the nonprofit sector is admired as a wonderful, professional, passionate subsect of our society that is contributing invaluable services to our community.

-N.C.